BELESKE SA
PREDAVANJA I
VEZBI
Dr Nadežda
Mihajlović
ENGLESKI III
1
III GODINA –BELESKE SA PREDAVANJA I VEZBI
Trade Secrets
A VISION AND ACTION
By
Rob Phillips
Vince Egan remembers 1980. It's the year he lost his job and found
a career.
At the age of 37, Egan was doing marketing for a figure – skating
show called Holiday on Ice. When it was sold, he was out of work.
But Egan had an idea; he just needed money and the cooperation of
some very important people. One of them was Jim Henson, creator of
The Muppets on PBS TV's
Sesame
Street.
Egan's idea was to dress
actors in Muppet costumes, put them in a stage show and send them
on tour.
Henson liked Egan and he liked the idea. So did the people at
Children's Television Workshop, which owned the name
Sesame
Street.
Egan got the money from a venture capitalist and a second
mortgage on his farm home. He hired a producer, cast and crew.
Sesame Street Live
, so named to distinguish the road show from the
TV series, was ready to go.
Though the show opened to rave reviews, when Egan took it on the
road to 30 to 35 cities, the story changed. "Each city was a
struggle." he recalls. "People weren't sure if it was a puppet
show, a Muppet show, a movie or what. For the next ten weeks, we
died."
Egan had the necessary licenses, money and a show. What he lacked
was an audience. The end of a dream? Hardly.
Sometimes it's whom you know. When a friend secured Egan four
weeks at New York's Madison Square Garden,
Sesame Street Live
drew
100,000 people.
It is now in its 22
nd
season. Egan says it's "the longest –running
children's tour" – anywhere, ever – and has been seen by more than
46 million kids and adults here and abroad.
But
Sesame Street Live
is just one of the success stories at
Egan's company, VEE Corporation. It runs two other tours
, Bear in
the Big Blue House Live
and
Dragon Tales
Live
. Company artisans
also market their skills by creating costumes, exhibits and sets
on order. Clients have included NBA's All-Star Jam Session,
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person's true needs, deals can be made that leave both parties
feeling that they got a bargain. We teach you how to achieve true
win – win deals.
Can Microsoft, GM and Turner Broadcasting all be wrong?
Despite the enjoyable atmosphere at the KARRASS seminars, we are
serious about getting results. Our techniques grew out of the
pioneering work of Dr. Chester Karrass, whose books on negotiating
are widely considered to be the definitive word on the topic.
After receiving his MBA from Columbia University, Dr. Karrass
became a negotiator for the Hughes organization, where he won the
first Howard Hughes Doctoral Fellowship Award. He then spent three
years conducting advanced research and experiments in negotiation
techniques before earning his Ph.D. from the University of
Southern Carolina. Dr. Karrass crystallized his findings into a
practical course to help business people, and the Karrass seminars
were born.
The seminar ends but the learning continues
To ensure that you keep the lessons fresh for years to come, all
attendees receive two of Dr. Karrass' hardcover books, the
Effective Negotiating Workbook, and a set of 6 program CD's for
reinforcement. These materials are not available anywhere else,
but they are yours free as a Karrass workshop participant.
Train your team!
In addition to the public seminars listed on the back page,
KARRASS specializes in customized "In-House" programs that can be
presented at your facility worldwide for as few as eight people.
Over 1,100 major corporations have brought this program in-house,
and use it on a regular basis. They have trained over 240,000 of
their people.
After finishing the KARRASS seminar, many participants are really
mad!
They wonder why they didn't take the course sooner. They reflect
back on deals botched, clients alienated and profits that never
were. But they don't stay mad long. They soon come around to
thinking about the future with anticipation of more effective
deals and even bigger profits.
Do you qualify for a discount?
The companies listed below have agreements with Karrass that
qualify all of their employees plus the employees of their
subsidiaries, for a discount on the two-day Effective Negotiating
course. (See back for pricing information).
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Time is money… don't delay!
The seminar cost is usually earned back within days through the
lessons learned, and the earnings continue for your entire career.
Call now to reserve your place and take your business
relationships to a whole new level of confidence and success. Cal
(323) 866-3800.
Here are some impressions of the attendees of the Karrass
seminars:
"It was the best seminar I've ever taken. It was an excellent use
of my time."
"I am much bolder in my negotiations and my clarity of thought has
never been greater."
"I now realize that I can negotiate anything. I use the techniques
all the time and have changed my way of negotiating."
And here are the names of some companies that have agreements with
Karrass:
Air Products; Alcatel; Bayer; Bell Communications; Bell South;
Boeing; Coca Cola USA; Eastman Kodak; IBM; University of
California, Siemens; Xerox, etc.
The Karrass workshop is now offered in 75 cities in the USA,
Canada and Mexico as well as 25 other cities around the globe. See
back panel for schedule.
BUSINESS CHECKING AND SAVINGS MADE EASY
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things that matter most.
Save On Checking Fees
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computers, 24 hours a day, seven days a week –
Home Banking for Business, Business Connect Basic
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choose, you can initiate wire transfers, reconcile
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Overdraft Protection serves as another powerful
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worry of inadvertently overdrawing your account.
Order Checks For Your Computer
BofA offers a complete line of computer checks –
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price quote to order a trial pack of 100 checks.
Call us 24 Hours A Day
To assist you whenever you have questions about
your banking services and transactions, 24-Hour
Customer Service is available y phone, 7 days a
week, 365 days a year.
Save With Relationship Discounts
Relationship discounts give you three ways to save
on the monthly service charge for Business
Checking, Business Interest Checking and Business
Checking Value Pack accounts. Plus you can enjoy
three valuable and convenient services from Bank
of America…
Linked Checking and Savings Account
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