Visoka strukovna škola za preduzetništvo
Seminarski rad
Predmet :
Marketing
Tema:
Pojam internet marketing
Profesor: Student:
Prof. Dr. Predrag M. Ristić Hivzo Bektović
Beograd, Jun 2017
Sadržaj:
1. Uvod............................................................................................................3
2. Definisanje Internet marketinga..................................................................3
3. Prednosti i koristi Internet marketinga........................................................4
4. Načini sprovođenja on-line marketinga......................................................5
4. 1. (Re)dizajniranje i promocija veb sajta.................................................5
4. 2. On-line oglašavanje............................................................................6
4. 3. Marketing u forumima, newsgroups, bulletin boards i veb
udruženjima................................................................................................. 6
4. 4. E-mail marketing................................................................................. 7
5. Zaključak.....................................................................................................7
6. Literatura..................................................................................................... 8
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