Essay
:
Subject Event Manager
Writer: Milan Sadojević
Event management is an area that has gained more and more importance
in recent years, which is not surprising given that a huge number of
events, such as promotional corporate events, press conferences,
festivals, exhibitions, require the organization of a large number of
people and tasks, communication with the media and similar activities.
As an event manager you will learn
planning and organization,
effective
communication for project success, Planned reactions in unforeseen
situations
.
The event manager is in charge of planning and organizing the event,
starting from the creation of the idea itself, through budget planning,
designing the marketing strategy, logistics, delegating tasks to team
members, all the way to the realization of the event itself and active
management of events during and after the event. You will get to know
each of these segments through management, marketing, sales, resource
and team management courses.
During the entire organization process, the event manager comes into
contact with different people and for different reasons. He should
motivate and organize his team members, negotiate with clients, and at
the same time be able to win the favor of sponsors and media
representatives. You will learn about successful communication
channels, media presentation strategies, lobbying and image creation at
interactive lectures by successful experts from various industries.
As event organization is a dynamic and ever-changing process, the event
manager must prepare for the various circumstances in which he may
find himself. The adaptability of the plan in every part of the project
implementation is necessary when it comes to event management, so
