Tourism is one of (if not the) world’s largest industries. According to the United Nations World Tourism Organization, it surpasses the oil industry, food industry and automobile industry by far. Tourism is one of the top five export branches in about 80% of countries, and the first in about 40%. The European Union is one of the most important travel and tourism markets. The annual growth of the number of tourists is expected to be around 4%, an additional 3 million of employees in the next decade and about 720 million tourists annually is anticipated by 2020.
Tourism can be classified into two groups: Inbound and Outbound. Inbound tourism can boost a region’s economic growth while also providing the potential to support jobs, while outbound tourism promotes transnational understanding and also goodwill between nations. That said, with the positives also comes the negatives.


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